Regardless of how long you’ve been a professional organizer, if you have a website for your business (you most definitely should!) you’ve probably heard of SEO or search engine optimization by now.

So, what is it exactly? And do you really need to be concerned with it?

Spoiler alert: Yes, you do! We’re going to run down what SEO is, why it’s important, and our top SEO tips for professional organizers that you can begin implementing today.