Episode 80: Spring Cleaning your Organizing Business Part 3--Website, SEO + Google My Business
On day 2 of a 5 day series, we talk about priorities--and what Jen learned from investor Warren Buffett about how priorities work in your professional organizing business.
Episode 79: Spring Cleaning your Organizing Business with Part 2--Priorities
On day 2 of a 5 day series, we talk about priorities--and what Jen learned from investor Warren Buffett about how priorities work in your professional organizing business.
Episode 78: Spring Cleaning your Organizing Business with Jen + Melissa Part 1--Goals
Most people think spring cleaning means getting all the screens cleaned up and dusting those long neglected shelves--but really, you can apply those same principles to your professional organizing business. From goal development to social media to your website--let's get that business sparkling and shiny!
Episode 77: Building a Team of Organizers + Streamlining your Business Life with Kate Waldo Jones
Kate Waldo Jones didn't know when she first started Orchid Organizing in Savannah, Georgia, that one day she would be running a 6-figure organizing business in three different cities, plus running a successful online business teaching people how to streamline the business of running a business (think emails, invoicing, contracts--all the stuff that takes a ton of time)--but on today's podcast, she tells us exactly how she did this.
Episode 75: Pro Organizer Turned Published Author! Meet Hillary Zama
Have you ever thought about taking your professional organizing talents to the page? Our Inspired Organizer® Hillary Zama decided to take a dream and an idea and make it a reality--she is now a published author, with her book "Spruce Up: A Professional Organizer's Guide for Your Home, Your Body, and Your Life" being out in the world. Hillary walks us through the publishing process and the goal-setting process that got her through taking her lifelong love of writing from an idea to a finished book.
Episode 67: Heading into 2021 with Lessons From 2020
Jen Obermeier and Melissa Klug talk about the serious--and not so serious--things they learned in 2020 we will take with us as lessons into 2021. Whether it's Jen never going to the grocery store again (curbside pickup--never go away!) or Melissa finding the courage to leap and start an online course--the lessons from 2020 are here and making us better entrepreneurs going into 2021. (PS--Jen not going to the grocery frees her up to work on entrepreneurial pursuits! Winning all around!)
Episode 66: Conversation with The Organized Soprano, Kay Patterson
Kay Patterson is best known on the internet as The Organized Soprano--and she has the unique distinction of being a professional organizer along with being a professional classical singer. She has a superb YouTube channel where she talks about organizing, gives you tours of her own house to talk about how to stay organized--and sometimes does live interviews with people like our very own Jen Obermeier. We are happy to be able to share with you a recent YouTube Live that Jen and Kay did and hope you find it fun an informational.
The ins and outs of certification for professional organizers
If you’ve been Googling how to become a professional organizer (maybe you found my free course and are using it to get your side hustle off the ground), certification has probably been on your mind. Let's break down this super overwhelming process and discuss whether it's right for you.
Choosing Collaboration Over Competition with Laurie Palau
In 2009, when I started my Professional Organizing business, our industry wasn’t nearly as mainstream as it is today. I may not have had a ton of competition, but I faced a whole bunch of other challenges, from explaining to people what exactly a professional organizer does, to how to market myself in a world without Instagram or Pinterest (think about that for a minute!)
SEO SERIES (PT. 3) Market Your Pro Organizing Business Using Google My Business
Whether you just launched your professional organizing business, or you’ve been at it for a while, you’re always looking for ways to market your business and attract new clients.